Privacy and TDDDG settings
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Privacy settings
§ 1 Information about the collection of personal data
1. Below you will find information about the collection of personal data during use of our website. Personal data is any data that relates to you personally, e.g. name, address, email address, usage behaviour.
2. The provisions of the LGPD and all other applicable data protection provisions are complied with when processing your personal data. The legal bases for data processing result in particular from Art. 7 of the LGPD and, in Brazil, especially in the online context of the General Data Protection Act.
3. In accordance with article 4, paragraph 8, of the Brazilian General Data Protection Act (LGPD), the data controller is Witzenmann do Brasil LTDA, located at: Rua Umuarama 371, Emiliano Perneta - Pinhais, PR. You can contact our data protection officer at this address or by e-mail:
dpo-br [at] witzenmann.com
4. When you contact us by e-mail or via a contact form, we will collect the information provided by you (your e-mail address, your name and telephone number eventually stored by us, in order to answer your questions. We delete data that arises in this context after storage is no longer necessary or limit processing if there are legal storage obligations.
5. If we use contracted service providers for individual functions of our offer or if you wish to use your data for advertising purposes, we will inform you in detail below about the respective transactions. In doing so, we also refer to the criteria specified for the storage period.
§ 2 Your rights
1. You have the following rights in relation to us with regard to any personal data concerning you:
§ 3 Collection of personal data when visiting our website
1. When the website is being used for purely informational purposes, meaning that you do not register or transmit any other information to us, we only collect the personal data that your browser transmits to our server. If you would like to view our website, we collect the following data, which for technical reasons we require to be able to show our website to you and to guarantee its stability and security (the legal basis for this is Art. 7 item I of LGPD [General Data Protection Regulation]):
If you maintain accounts with third-party service providers used by us and are logged in there, your data may be linked with the account in question. You can prevent such an association being made by not issuing, or withdrawing, your consent to the cookies concerned, or logging out of the respective third-party service providers in advance.
Most browsers accept cookies automatically. You can also deactivate, restrict or delete cookies manually through the settings in your browser or use software to do so. If you disable cookie placement, comprehensive use of our website is not possible or only possible with restrictions.
Please also take note of our statement in the section for the particular service that makes use of cookies.
§ 4 Consent Management
Our website uses the Consent Manager "UserCentrics" from Usercentrics GmbH, Sendlinger Straße 7, 80331 Munich, Germany. UserCentrics is a technical solution we use to obtain your consent to specific, consent-dependent forms of data processing (e.g. analysis, tracking, etc.). Using UserCentrics allows us to inform you about the cookies and tools used. By using UserCentrics, you are able to select which cookies and tools you definitively want to permit or reject. This allows you to make an informed decision about handing over your data and allows us to use cookies and tools in a way that is transparent, documented and compliant with data protection laws.
UserCentrics processes your personal data to record your decision about the authorisation of cookies and tools as well as the display of pop-ups by User Centrics and to store this for the next time you visit our website. This includes the corresponding cookie with your (consent) decision as well as additional usage data, e.g. IP address, domain names, query time, server data (e.g. data transfer types, server status, etc.), country, browser and operating system.
You can find additional information and UserCentrics' privacy declaration at:
https://usercentrics.com/privacy-policy/
§ 5 Additional functions and offers on our website
1. Alongside the purely informational use of our website, we offer various services that you may make use of if you are interested. For this purpose you generally need to indicate personal data that we use for the performance of the particular service and for which the previously cited data processing principles apply.
2. We sometimes use external service providers to process your data. We select and commission these service providers with care. They are bound to our instructions and monitored regularly. Contracts prescribed by data protection law have been concluded with the service providers used.
3. In addition, we may pass on your personal data to third parties if contracts are concluded or similar services are offered by us in conjunction with partners. You will receive more detailed information when entering your personal data or below the description of the offer.
4. If our service providers or partners are based outside of the European Economic Area (EEA), we shall inform you about the consequences of this circumstance in the offer description.
§ 6 Contact via contact form
1. When you make contact with us via our contact form, your details will be processed for the purpose of handling your contact inquiry.
2. The legal basis for the processing of the data via our contact form is Art. 7, item I of the LGPD.
3. As soon as you have contacted us via the contact form, the data you have indicated and the contact inquiry will automatically be stored in our database.
4. The data will be deleted as soon as it is no longer required to achieve the purpose for which it was collected. This is the case when the particular conversation with you is over and the matter has been conclusively cleared up. If your contact with us via our contact form results in a contractual relationship with us, we save the data you have provided until the contractual relationship has ended and no claims arising on this basis can be asserted anymore. In the case of any legal archiving obligations, the data is deleted once the retention duties per commercial and tax law have expired (AO,HGB).
5. If you contact us by email, we will process the data you have transmitted in order to process your specific request. Even in this case, the above sections apply accordingly.
§ 7 Tracking and analysis services Google Analytics
We use the Google Analytics tracking tool from Google Ireland Limited on our website. Thus, your interactions with our website as a user will be recorded and evaluated systematically.
As a result, the following data of yours will be stored:
• The first three bytes of your IP address
• A Google Analytics ID assigned to you
• The accessed website
• The referrer (the website from which you came to the accessed website)
• The additional sub-pages accessed
• The time spent on the website
• The frequency of accessing the website
• Browser type used
• Language settings used
• Device and operating system used
Google processes and stores your data in the USA. Appropriate contractual regulations and guarantees ensure compliance with the Brazilian level of data protection for the transfer and processing of data in third countries. The processing or storage of data in third countries may also take place on the basis of your consent (Art. 33 para. I LGPD); in this case, you will be informed of this separately when obtaining your consent, as well as of the possibility of revocation.
The processing of your personal data is based on your consent, in accordance with Art. 7, item I of the LGPD. You can revoke your consent at any time via the privacy button.
The purpose of processing your personal data via the Google Analytics service is to analyse how visitors to our website interact with our website. By evaluating the data obtained here, we can optimise our offer and increase user-friendliness. We delete or anonymise the data collected by Google Analytics as soon as it is no longer needed for our purposes. This is the case after a maximum of 14 days.
MyFonts Counter
On our website we use the MyFonts Counter, a web analysis service from MyFonts Inc., 500 Unicorn Park Drive, Woburn, MA 01801, USA. Due to the license terms, page view tracking is carried out by counting the number of visits to the website for statistical purposes and transmitting it to MyFonts. MyFonts only collects anonymised data. The data may be passed on by activating Java Script code in your browser. MyFonts Counter is used in the interest of a uniform and appealing presentation of our online offers. It is used only if you have issued your consent to it within the meaning ofArt. 7, item V of the LGPD. In order to completely prevent the execution of JavaScript code from MyFonts, you can also install a JavaScript blocker (e.g. www.noscript.net). We delete or anonymise the data collected by MyFonts Counter as soon as it is no longer required for our purposes. This is currently the case after 30 days. Further information on MyFonts Counter can be found in the data protection information of MyFonts at
https://www.myfonts.com/a/font/legal/website-use-privacy-policy
Google Tag Manager
This website uses the Google Tag Manager. This service allows website tags to be managed via an interface. The Google Tool Manager only implements tags. This means: No cookies are used and no personal data is recorded. The Google Tool Manager triggers other tags, which in turn may collect data. However, the Google Tag Manager does not access this data. If a deactivation has been carried out at the domain or cookie level, it will remain in effect for all tracking tags, provided that they are implemented with the Google Tag Manager.
Google Maps
We use Google Maps (API) from Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland ("Google") on our website. To ensure data protection, Google Maps is deactivated when you enter this website for the first time. This prevents your data from being transferred to Google the first time you enter the site. A direct connection to the Google servers is only established if you activate Google Maps yourself (consentin accordance with Art. 7, item I of the LGPD). You can revoke your consent at any time by interacting with the privacy button. After activation, Google Maps will save your IP address. This is then generally sent to a Google server in the USA and saved there. You can find more information on handling user data in Google's privacy policy:
https://www.google.de/intl/de/policies/privacy/.
Google Ads Conversion-Tracking
We use the online advertising programme "Google Ads" and in the scope of this, Conversion Tracking (visit action evaluation). The Google Conversion Tracking is an analysis service of Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; "Google"). If your general place of residence is in the European Economic Area or Switzerland, Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) is the company responsible for your data.
Please note that this service may transfer data outside of Brazil, as well as to a country that does not have an adequate level of data protection. If data is transferred to the USA, there is a risk that your data will be processed by the US authorities for monitoring purposes and possibly without you having any legal recourse options. However, we take all possible measures in accordance with Article 33 et seq. of the LGPD to establish the level of data protection in the third country.
The information collected via the conversion cookie is used for conversion statistics. In this way, we are informed of the total number of users who clicked on our adverts and were redirected to a page with a conversion tracking tag. If you click on an advert published by Google, conversion tracking cookies are stored on your computer. These cookies have a limited validity, contain personal data, but are not used for personal identification. If you visit specific pages on our website and the cookie has not yet expired, Google and we will be able to identify that you clicked on the advert and were redirected to that page. Each Google Ads customer is assigned a different cookie.
Cookies are stored for 12 months and deleted after that time.
Processing is carried out on the basis of your consent in accordance with Art. 7 para. I of the LGPD.
You can revoke your consent for the future at any time. For this purpose, simply open our Consent Banner and deselect the relevant cookie(s). Please note that the change in the Consent Banner settings must be made individually for each end device.
LinkedIn Pixel / LinkedIn Insight Tag
On the basis of your consent, we use "LinkedIn Pixel" of LinkedIn Ireland Unlimited Company (Wilton Place, Dublin 2, Ireland) on our website pursuant to Art. 7 para. I of the LGPD.
In the event of consent being granted, personalised advertisements on LinkedIn may be played to visitors to this website. Moreover, there is a possibility to create reports on the performance of the advertisements as well as information on website interaction. For this purpose, the LinkedIn Insight Pixel is integrated on this website, which establishes a connection to the LinkedIn server. If you visit this website and are logged into your LinkedIn account at the same time, the visit data of our website can be assigned to your LinkedIn account.
This procedure is used to evaluate the effectiveness of LinkedIn ads for statistical and market research purposes and can help to optimise future advertising measures. We can operate a so-called Retargeting via the Insight Pixel. This means that we receive information on whether our advertising is effective and meets the interest of users. In this way, we are able to display targeted advertising outside of our own website without personally identifying you as a website visitor. We do not evaluate the surfing behaviour of individual users.
We do not have any influence on the storage and processing of the data by LinkedIn itself. LinkedIn uses the data for its own advertising purposes.
Moreover, the LinkedIn Insight Pixel also collects the following data from the use of our website: IP address, device information, browser information, timestamp, referrer URL. As a result, this provides LinkedIn with the opportunity to assign your data to a specific profile and to insert suitable advertising measures there.
When collecting data, we rely on your consent in accordance with Art. 7 of the LGPD, for the corresponding data processing.
You can revoke your consent with effect for the future at any time. For this purpose, simply open our Consent Banner and deselect the relevant consent. Please note that the change in the Consent Banner settings must be made individually for each end device.
Privacy settings
If you withdraw your consent, your data will no longer be used for this purpose and will be deleted, provided that there are no statutory retention periods to the contrary. Without revocation, the storage period of the data is 180 days. Then the data is deleted automatically.
In some cases, LinkedIn also processes data in third countries outside the EU/EEA, such as the USA. Respective contractual regulations and guarantees ensure compliance with the European level of data protection for data transfer and processing in third countries. Data processing or storage in third countries can also take place on the basis of your consent (Art. 49 para. 1 p. 1 lit. a GDPR). This will be pointed out to you separately when obtaining your consent, along with the possibility of withdrawing your consent.
To prevent the data from being linked to your LinkedIn account - even if you have given your consent - you must log out of your LinkedIn account before accessing our pages marked with LinkedIn. Please note that this must be carried out separately for each end device. If you have any questions about the processing of your data by LinkedIn, please contact LinkedIn directly.
If you are logged in to LinkedIn, you can also deactivate the data collection at any time using the following link:
https://www.linkedin.com/psettings/enhanced-advertising
For more information about privacy at LinkedIn, please visit:
https://www.linkedin.com/legal/privacy-policy
Meta Pixel
This website uses the so-called "Meta Pixel" of the social network Facebook, which is operated by Meta Platforms Inc., 1 Hacker Way, Menlo Park, CA 94025, USA, or if you are a resident of the EU, Meta Platforms Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland (hereinafter also "Facebook").
This adaptation focuses on the Brazilian LGPD (General Data Protection Law) and maintains the structure of the original text, replacing the specific references to European legislation.
You can revoke your consent for the future at any time. For this purpose, simply open our Consent Banner and deselect the corresponding settings. Please note that the change in the Consent Banner settings must be made individually for each end device.
Privacy settings
Meta Platforms Inc. may transfer personal data to the USA. Respective contractual regulations and guarantees ensure compliance with the European level of data protection for data transfer and processing in third countries. Data processing or storage in third countries can also take place on the basis of your consent (Art. 49 para. 1 p. 1 lit. a GDPR). This will be pointed out to you separately when obtaining your consent, along with the possibility of withdrawing your consent.
Using Meta Pixel, it is possible for Facebook to determine the visitors to our online offer as a target group for the display of advertisements (so-called "Facebook Ads"). Accordingly, we use Meta Pixel to display the Facebook Ads placed by us only to those Facebook users who have also shown an interest in our online offers or who have certain characteristics (e.g. interests in certain topics or products determined on the basis of the websites visited) that we transmit to Facebook. Using Facebook Pixel, we also want to ensure that our Facebook Ads correspond to the potential interest of the users and do not have a harassing effect. A cookie may be stored on the computer of the user for these purposes. Meta Pixel can be used to track user behaviour across multiple pages after a Facebook Ad has been viewed or clicked on. In this context, we also use so-called Cross-Device Tracking, which enables cross-device processing of visitor data for marketing purposes.
This procedure is used to evaluate the effectiveness of Facebook Ads for statistical and market research purposes and can help to optimise future advertising measures.
Usage Data, Location Data, Meta and Communication Data (e.g. IP addresses and device information) are collected.
If you do not wish to receive interest-based advertising, you also have the option of deactivating Facebook's use of cookies for these purposes in your browser settings. However, this may limit the functions of our website. We therefore also recommend the option to object under https://www.youronlinechoices.eu or
http://optout.aboutads.info.
§ 8 LinkedIn Sales Navigator
We use the LinkedIn Sales Navigator function of LinkedIn Ireland Unlimited Company (Wilton Plaza, Wilton Place, Dublin 2, Ireland). This enables us to search for corresponding profiles of LinkedIn users based on certain criteria, such as interests, professional background, place of work specified in the profile, etc., and to contact these users on this basis. The Sales Navigator includes a messaging function that we can use to contact you via the profiles of our employees on LinkedIn. Messages that we exchange with you via this function on LinkedIn are stored by us for the duration of your use of the Sales Navigator. The communication that takes place in this way is not publicly visible to other users on LinkedIn. The legal basis for the data processing described is Art. 6 para. 1 lit. f GDPR. The legitimate interest lies in establishing contact and creating a network of people who may be interested in the products and services of Witzenmann GmbH.
If you do not wish to be contacted in this way by Witzenmann, you can object to this type of data processing at any time. Please send this objection to
dpo-br [at] witzenmann.com or by post to Witzenmann do Brasil LTDA Rua Umuarama, 371 Emiliano Perneta – Pinhais, PR.
Information on the LinkedIn Sales Navigator and its functions can be found here:
https://business.linkedin.com/de-de/sales-solutions/sales-navigator
LinkedIn's privacy policy with further information on data processing can be found here:
https://de.linkedin.com/legal/privacy-policy"
§ 9 Newsletter (Art. 6 Abs. 1 lit. a DS-GVO; § 25 Para. 1 TDDDG)
You can subscribe to a free newsletter on our website. The e-mail address and your name provided when registering for the newsletter will be used for sending the personalised newsletter.
In doing so, the principle of data minimisation and data avoidance is observed, as only the e-mail address (or name in the case of personalised newsletters) is marked as a mandatory field. For reasons of technical necessity and for legal protection, your IP address is also processed when you order the newsletter.
We use the so-called Double Opt-In procedure for sending newsletters by e-mail. This means that you will only receive advertising by e-mail if you have previously expressly confirmed that you want us to activate the newsletter service. This is carried out by sending you a notification e-mail and asking you to confirm that you would like to receive our newsletter at that e-mail address by clicking on a link contained in that e-mail.
Naturally you can unsubscribe at any time using the unsubscribe option provided in the newsletter and therefore revoke your consent. Moreover, it is also possible to unsubscribe from the newsletter at any time directly via our website.
We use the Microsoft Dynamics 365 Cloud Tool for Marketing from the provider Microsoft ( Microsoft Ireland Operations Limited, One Microsoft Place, South County Business Park, Leopardstown, Dublin 18, Ireland) to carry out marketing campaigns, for analysis purposes and to target customers and potential customers.
Our newsletters contain Cookies or Tracking Pixels for this purpose and allow us to evaluate whether the e-mails have been opened. The legal basis for this is your consent to receive the newsletter (Art. 6 Para. 1 lit. a DS-GVO, § 25 Para.1 TDDDG). In addition, the Cookie or Tracking Pixel enables the analysis of click behaviour. The data collected in this way is sent to the servers of Microsoft and stored there. We use this data for statistical purposes and for the individual optimisation of our newsletter. For more information about how Microsoft Dynamics 365 works, please see Microsoft's privacy policy, available at:
https://privacy.microsoft.com/de-de/privacystatement.
§ 10 YouTube embeds
We have included videos from the YouTube platform on our website (embeds). Data is always transferred to the server of the corresponding platform. These processing operations are based on your consent, which you can revoke at any time:
Privacy settings
Embedding on YouTube is carried out using the technical process known as framing. Framing involves the mere insertion of an HTML link provided by YouTube into the code of a website to create a playback frame on the third-party website and thus enable the video stored on YouTube servers to be played.
We use the framing codes generated by YouTube in the so-called "extended data protection mode". According to the YouTube platform, the cookie activity and the resulting data collection is only linked to the use of the playback function of the video itself. Against this background, data collection through the mere use of the website with framed content is prevented.
In order to be able to play the YouTube content, we require your consent (Art. 6 (1) (a) GDPR), which you can give - if you have not already given it as part of your privacy settings - via the button in the respective section of the video. Please note that your IP address will be transmitted to YouTube (YouTube, LLC 901 Cherry Ave. San Bruno, CA 94066 USA) and that the provider will set cookies in your browser. This is a data transfer to an insecure third country, so in this case there is a risk that your data may be processed by US authorities for control and monitoring purposes without you having any legal recourse. However, we take the possible measures required under data protection law in accordance with Art. 44 et seq. GDPR to establish the level of data protection in the third country.
For your convenience, we remember your consent for XX days via a so-called local storage object, which we store in your browser.
§ 10 Download of Flexperte software
Our design software Flexperte is offered for download on our website. To download the software, you must fill in our Flexperte form. Enter your contact data in this form. We will save this data to make the download possible for you. After ordering via the Flexperte form, you will receive an email at the email address you have indicated. This email contains a link that takes you directly to the download of the Flexperte software when you click on it. The legal basis for the processing is Art. 7 item I of the LGPD. We use your details for commercial purposes only if you have explicitly given your consent to the use of your data for marketing purposes during the ordering process (The legal basis for this is Art 7 item I of the LGPD). This consent can be revoked at any time.
§ 11 Data processing via our social media pages
On our website you will find links to the social media services of Facebook, Instagram, YouTube, LinkedIn, Kununu and Xing. You can recognize links to the websites of the social media services by the respective company logo. If you follow these links, you will reach the corporate website of Witzenmann GmbH at the respective social media service. When you click on a link to a social media service, a connection to the servers of the social media service is established. This transmits to the social media service server that you have visited our website. In addition, further data is transmitted to the provider of the social media service.
These are for example:
You also have the right to lodge a complaint with a data protection supervisory authority. However, since Witzenmann GmbH and of Brazil do not have full access to your personal data, you should contact the social media provider directly when making a claim, because they each have access to the personal data of their users and can take appropriate measures and provide information. Should you still need help, we will of course try to support you. Please contact dpo-br [at] witzenmann.com
§ 13 Revocation or objection to the processing of your data
1. If you have given consent to the processing of your personal data, you can revoke it at any time. A revocation of this type affects the admissibility of the processing of your personal data, after you have indicated it to us.
2. If the processing of your personal data is based on the balancing of interests, you can lodge an objection against the processing. This is particularly the case when the processing is not necessary for fulfillment of a contract with you, which in each case will be shown by us in the particular description of the function. When such an objection is expressed, we ask you to explain the reasons why we should not process your personal data as we are doing. If a justified objection is made, we examine the situation and will either stop or adjust the data processing or show you the compelling legitimate grounds on which we shall continue the processing.
3. Of course you can object to the processing of your personal data for advertising and data analysis purposes at any time. You can inform us about your objection to advertising using the contact information below: Witzenmann do Brasil, Rua Umuarama, 371 Emiliano Perneta - Pinhais, PR, E-mail:
dpo-br [at] witzenmann.com
§ 14 Links to other providers
Our website also contains - clearly recognisable - links to the websites of other companies. If there are links to websites of other providers, we have no influence on their contents. Therefore, no guarantee or liability can be assumed for this content. The respective provider or operator of the pages is always responsible for the content of these pages. The linked pages were checked for possible legal violations and recognisable legal violations at the time they were linked. No illegal content was found at the time when the link was created. However, permanent monitoring of the content of the linked pages is not reasonable without specific evidence of an infringement. Upon notification of infringements, such links will be removed immediately.